Numavičius opens his first UK convenience store, Haute Spot
Nerijus Numavičius, a UK-based investor and entrepreneur, has introduced his convenience store Haute Spot to the British consumers. The first store opened this weekend in Watford and is set to cater to the dynamic lifestyle of the locals. In addition to the essential groceries, Haute Spot will also serve hot and freshly prepared food, and coffee. Should this convenience store format prove successful, Haute Spot would become a chain and expand, including into Commonwealth and European countries.
Haute Spot was established by Lenus Trading Limited, a subsidiary of Primrose Heath Limited, a Numavičius-controlled holding company. Lenus Trading Limited now runs 4 stores: Haute Spot, and 3 Nisa Local convenience stores based on a franchise, with a total income of £4.6m in 2017.
Conceptually, Haute Spot is a small, 800 sq. ft. store selling all the essentials, set in prime locations such as High Streets, train and tube stations. It took 7 months to create and implement the store format. Numavičius, Haute Spot’s only indirect shareholder, inspired this concept, while Aurėlijus Burda and Tomas Rupšys oversee the company’s daily operations.
“We aimed to make your typical convenience store more convenient, attractive and serving the needs of the consumers,” recounts Burda, a board member of Primrose Heath Limited. “Most of us lead a hectic lifestyle, which is the motivation for our slogan, “On the Go”. Haute Spot has everything you need on the go, be it fresh fruit or a hot dog for your lunch, snacks for your train commute, or all the groceries (including freshly baked bread) on your daily or weekly shopping list. British creatives helped us design the store, while the rest was completed by the team of Lenus Trading Limited, led by Tomas Rupšys. We plan to pilot this store, and will then consider expansion,” – anticipates Burda.